Kenya

Author: Niklas Eriksen

Last Updated: 31 October, 2024

Ever since 2011, when online gambling was legalized in Kenya, local bettors have access to an array of betting apps, all providing an enormous variety of wagering options.

🇰🇪 Legal sports betting apps in Kenya:

Filters
Android
IOS
Web app
Sportsbooks
Online casinos
1xBet
BONUS: 
10,000 KES
PROMO CODE: 
-
1xbet is widely recognized, primarily for its vast array of promotional offers. This provider continuously presents high-quality odds and selection.
Review
Bet now

T&Cs apply.

Fezbet
BONUS: 
-
PROMO CODE: 
-
FezBet is now available in Kenya delivering a fun platform with interesting features that are never seen before. Try for example the exciting "bonus crab".
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18+. New customers only. T&Cs apply. Please gamble responsibly.

22Bet
BONUS: 
15,000 KES
PROMO CODE: 
-
22Bet brings a top-tier betting experience to Kenya, offering a wide array of sports and casino games, competitive odds, and attractive promotions for every type of bettor.
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T&Cs apply.

NetBet
BONUS: 
£5
PROMO CODE: 
-
Thousands of players around the globe trust NetBet. Extensive sportsbook allows betting on various sports and events very quickly.

T&Cs apply.

Mozzartbet
BONUS: 
-
PROMO CODE: 
-
Experience Mozzartbet in Kenya! While there's no specific sign-up bonus, you can participate in various events and offers, including thrilling jackpots and free bets.
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Bet now

18+. New customers only. T&Cs apply. Please gamble responsibly.

Betboro
BONUS: 
-
PROMO CODE: 
-
Try out Betboro in Kenya! This sportsbook offers wide selection off odds and changing offers that will boost players experience time after time.
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Bet now

18+. New customers only. T&Cs apply. Please gamble responsibly

Evobet
BONUS: 
$150
PROMO CODE: 
-
The peak of the gaming revolution. Evobet is a modern platform for wagering, and it works fluently. Check out a professional sportsbook and hundreds of games.
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Bet now

T&Cs apply.

Odibets
BONUS: 
30 KSh
PROMO CODE: 
-
Odibets is the go-to platform for all your sports betting needs. Easily share your bets with friends and enjoy top-notch odds right from your mobile device, all without needing to download an app.
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Bet now

18+ | T&C Apply | Please Gamble responsibly.

Bet365
BONUS: 
$30
PROMO CODE: 
-
Bet365 is one of the most successful sportsbooks, and it's very well known all around the globe. Outstanding quality and undisputed professionalism in one place.

It is against the law for those under the age of 18 to gamble and bet365 takes its responsibility to prevent underage gambling very seriously.

Librabet
BONUS: 
50€
PROMO CODE: 
-
Librabet is welcoming players from Kenya. Even there is no local bonus available, players can benefit from international campaigns and promotions.
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-

MelBet
BONUS: 
26,000 KES
PROMO CODE: 
MAXKES
-
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-

GGBet
BONUS: 
-
PROMO CODE: 
-
GGbet, your new destination for online sports betting in Kenya, offers an unparalleled betting experience, beneficial promotions, and weekly tournaments.
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Bet now

18+ | T&C Apply | Please Gamble responsibly.

BetWinner
BONUS: 
15,000 Ksh
PROMO CODE: 
-
BetWinnner is a licensed operator in Kenya. It has everything a punter needs for a beneficial betting experience. Start out with a 15000KES bonus.
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Bet now

18+. New customers only. T&Cs apply. Please gamble responsibly.

Matchbook
BONUS: 
$50
PROMO CODE: 
GET50
Sign up using promo code GET50 and wager a total of $50 to get 5 x $10 free bets!
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Bet now

18+. New customers only. T&Cs apply. Promo code GET50 must be used when registering an account. After signing up, bet and settle for at least a total of $50 on four different events or more. Such qualifying wagers can be placed on singles, multiples, and Bet Builders. Offer runs until 23:59 GMT Tuesday 31/09/2024.

Nagsbet
BONUS: 
$10
PROMO CODE: 
-
Deposit at least $10 after registration to get a $10 free bet!
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Bet now

18+. New customers only. Min deposit required: $10. The $10 free bet can be used as a one-time wager with min odds of 1.50. Max conversion: $200 (stake not returned). Wagering requirement: 1X in 7 days. Skrill and Neteller deposits are excluded. Any individual can claim up to one sports bonus on the Progressplay Network. T&Cs apply.

CaspBet
BONUS: 
$20
PROMO CODE: 
-
Get a $20 free bet token just by making a $10 first deposit!
Review
Bet now

18+. New customers only. Min deposit required: $10. The $20 free bet can be used as a one-time wager with min odds of 1.50. Max conversion: $200 (stake not returned). Wagering requirement: 1X in 7 days. Skrill and Neteller deposits are excluded. Any individual can claim up to one sports bonus on the Progressplay Network. T&Cs apply.

Savibet
BONUS: 
$20
PROMO CODE: 
-
Make a minimum of $10 first deposit and get rewarded with a $20 free bet!
Review
Bet now

18+. New customers only. Min deposit required: $10. The $20 free bet can be used as a one-time stake with min odds of 1.50. Max conversion: $200 (stake not returned). Wagering requirement: 1X in 7 days. Skrill and Neteller deposits are excluded. Any individual can claim up to one sports bonus on the Progressplay Network. T&Cs apply.

BetMorph
BONUS: 
$20
PROMO CODE: 
-
Make a $10 first deposit to get a $20 free bet!
Review
Bet now

18+. New customers only. Min deposit required: $10. The $20 free bet can be used as a one-time wager with min odds of 1.50. Max conversion: $200 (stake not returned). Wagering requirement: 1X in 7 days. Skrill and Neteller deposits are excluded. Any individual can claim up to one sports bonus on the Progressplay Network. T&Cs apply.

LuckCity
BONUS: 
$20
PROMO CODE: 
-
Claim a $20 free bet just by making a $10 first deposit!
Review
Bet now

18+. New customers only. Min deposit required: $10. The $20 free bet can be used as a one-time wager with min odds of 1.50. Max conversion: $200 (stake not returned). Wagering requirement: 1X in 7 days. Skrill and Neteller deposits are excluded. Any individual can claim up to one sports bonus on the Progressplay Network. T&Cs apply.

Betrino
BONUS: 
$10
PROMO CODE: 
-
Get a $10 free bet bonus just by wagering $10 with cash after registration!
Review
Bet now

18+. New customers only. Min 1st deposit required: $10. The $10 free bet is awarded after a new customer has placed cash bets to the value of $10. Free bet can be used as a one-time wager with min 1.50 odds. Max conversion: $200. Stake not returned. Wagering requirement: 1X in 7 days. Any individual can claim up to one sports bonus on the Progressplay Network. Further T&Cs apply.

Kenya Sports Betting Apps

Online sports betting in Kenya - A market with great potential

As early as 1966, the country legalized gambling specifically for games of chance and sports through the Betting Lotteries and Gaming Act. The Betting Control and Licensing Board was enacted the same year and regulates all local gambling operators. The Kenyan sports betting scene has steadily grown, and currently, the country holds the third-largest market in Africa after South Africa and Nigeria.

Some 45 years later, in 2011, Kenya legalized online gambling. Since then, the Betting Control and Licensing Board has licensed several online and retail sportsbooks, and today, local bettors can wager through mobile apps and websites or place bets physically at a retail shop. Furthermore, online betting platforms must show their gambling license at the bottom of their website, which helps players identify those operating legally.

Due to the early establishment of a regulatory body, the betting industry in Kenya has evolved in line with most countries, and gambling businesses have managed to grow at a productive pace. As of September 2023, the BCLB has issued permits for over 120 operators in Kenya, most of which provide sports betting verticals.

However, it's vital to note that Kenya plans to revise its gambling legislation significantly. The new Gambling Control Bill 2023 aims to replace the current Betting, Control, and Licensing Board with a new Gambling Regulatory Authority, which would handle licensing and regulation for all forms of gambling in Kenya. In addition, the bill introduces stricter measures regarding taxes, fines, and advertising regulations, aiming to enhance control and protect minors from gambling activities.

Such stricter measures would include implementing the KES20 minimum stake limit for all sports bets, a radio and TV gambling ad ban between 6 am and 10 pm, and a 15% tax on gross gambling revenue against operators.

Sports betting legislation in Kenya

Is online sports betting legal in Kenya?Yes
Is in-person sports betting legal?Yes
Is daily fantasy sports legal?Yes
Is horse racing betting legal?Yes
Is political betting legal?Yes
Is eSports betting legal?Yes
How many legal sports betting apps are there in Kenya?50+
Legal age for sports betting in Kenya?18+
Kenya's tax rate for betting/gambling winnings20% (Operators withhold winnings at a rate of 20%)
Who regulates sports betting in Kenya?The Betting Control and Licensing Board (BCLB)

As basically every form of gambling is legal in Kenya, provided that players enjoy such activities on licensed platforms, it's clear that Kenya's stand on sports betting is not complicated. If you are just over 18 of age, all types and categories of sports gambling are fully legal in the country. Therefore, online and in-person sports betting are legal in Kenya, and there are no restrictions or limitations on what types of markets you can wager on.

Horse race betting is also available for Kenyans, and the country's number one race track, Ngong Racecourse, holds around 25 races yearly, including the most notable annual meeting, the Kenyan Derby.

In terms of taxing gambling payouts, every licensed betting app and site in Kenya must automatically withhold winnings at a 20% rate. So, if you win Ksh 50,000 from a bet, you'll get Ksh 40,000, while the remaining Ksh 10,000 is held back by the betting company and sent to the Kenya Revenue Authority (KRA).

Sports betting & gambling news and updates from Kenya

  • August 8, 2024: The Betting Control and Licensing Board raises concerns regarding the rise of illegal gambling activities in Kenya. In addition, the regulator claims it currently has insufficient funding to combat the black market properly.

  • August 1, 2024: Sportsbook and online casino operator Betika launches one of the biggest ever African eSports tournaments with prize money totaling KSh 1,500,000.

  • July 29, 2024: After recently launching in Kenya, online betting and iGaming brand 4BetNow partners with iGaming fintech platform Xprizo.

  • June 26, 2024: After heavy protests, Kenya President William Ruto officially retracts the highly controversial Finance Bill 2024, which included, among other things, an excise tax hike on all gambling wagers from 12,5% to 20%.

  • June 14, 2024: The Kenyan government proposes raising the excise duty on iGaming and sports betting wagers from the current 12.5% all the way up to 20%. This tax would be added to the tax on winnings, which is already at a rate of 20%. If the proposal would come into force, Kenya would tax both made stakes and the winnings.

  • June 13, 2024: The Competition Authority of Kenya (CAK) orders Opera Limited, a company behind the same-named multi-platform web browser, to unblock Kenyan betting site Odibets and allow local bettors to reaccess its sportsbook platform.

All legal gambling options in Kenya

Are online casinos legal in Kenya?Yes
Are retail casinos legal?Yes
Are social casinos legal?Yes
Is online poker legal?Yes
Is the lottery legal?Yes

All forms of gambling, including online casino games, online poker, and retail casinos, are legal in Kenya, given that such websites and establishments operate with proper Kenyan licenses. Thanks to comprehensive internet coverage, most players in the country prefer wagering online. Nevertheless, some enjoy the thrill and excitement of physical casinos and retail shops.

There are around 30 land-based licensed casinos in the country, and 21 of those are located in the capital, Nairobi. Locals can find around 200 gaming tables within these retail establishments, including blackjack, poker, roulette, and over 1,300 slot machines.

Through online betting websites, Kenyans can also enjoy multiple lottery games, including internationally recognized ones like Powerball, Mega Millions, and Eurojackpot.

Kenya - Some commonly asked questions (FAQ)

What is the current legal status of sports betting in Kenya?

All types of sports betting, most vitally mainly online and in-person wagering, are fully legal in Kenya. However, the country plans to update its betting regulations, but such moves deal mainly with gambling tax and not the legality itself.

How profitable has legalized sports betting been for Kenya?

Kenya Revenue Authority collected around 15.1Bn KES from the betting sector through Excise on Betting and Withholding Tax on Winnings payments. Most of these taxation revenues came from taxing gambling winnings, 8.601bn KES.

How much money do Kenyans spend on betting?

According to data released by the Kenya Revenue Authority, Kenyans spent around 88.5bn KES ($684.7M) on sports betting between January and June 2023. This means an average Kenyan spends roughly 273 KES ($2.11) monthly on sports bets.

Who are the biggest sports stars in Kenya?

The greatest Kenyan athletes came from long-distance running, where the country hoards medals from world championships to the Olympics. In this field, names like Eliud Kipchoge and Wilson Kipketer are worth mentioning.